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Search Engine Optimization

SEO Benefits

1. Targeted Traffic

SEO can increase the number of visitors who are actively searching for your service or product.

2. Promotion that doesn’t sleep

Imagine having your own marketing and promotions company working exclusively just for you! One that works 24 hours a day, 7 days a week, 365 days every year. That’s the benefit of Search Engine Marketing(SEO)!

3. Increase brand visibility

Search Engine Marketing(SEO) can give your brand a high international profile – and for a comparatively low outlay.

4. High ROI

Pound for pound, dollar for dollar, Search Engine Marketing(SEO) brings you a higher Return On your Investment than any comparable form of marketing.

5. Higher Sales

Search Engine Marketing(SEO) can mean increased sales of your product or service.

6. Faster, smaller pages

Properly validated and optimized files will be smaller and leaner, meaning less server overheads and quicker download times.

7. Long term positioning

once in place, a properly designed and optimized site should stay long term in the rankings compared to PPC where costs and outlay are ongoing and unpredictable

8. Cost-effective

Search Engine Marketing(SEO) is among the most cost-effective ways of marketing.

9. Accessibility

Observing sensible optimization procedures can make your site more accessible to all users.

10. Cross-browser compatibility

A properly optimized site will be as near as possible validated to high standards. This means that it should work in all W3C-compliant browsers, meaning your site may be viewed by the greatest potential number of visitors.

11. Navigable by the engines

All links should function correctly and all pages should be accessible to the engines, thus making your site easy for the engines to index and properly categorize.

12. Usability

Observing basic optimization guidelines should mean that visitors have a more pleasant user experience.


Search Engine Optimization Plan

The Search Engine Optimization plan includes

1. Design Analysis
  1. HTML Design Analysis
  2. HTML Validation Reporting & Error Checking
  3. Web Pages Optimization
  4. Spell Checking
2. Keywords Analysis
  1. In-Depth Keyword Research & Suggestions Related to Your Industry
  2. Targeting of 3 Keyword Phrases
  3. Initial Keyword Ranking Report
3. Link Building
  1. Linking Strategy and Management
  2. Link Reputation Analysis
  3. Optimization of Homepage plus 25 Additional Pages
4. Site Map
  1. Creation of Search Engine Friendly Site Map
  2. Post Optimization Keyword Ranking Reporting
5. Submission
  1. Creation of Optimized Robots.txt File
  2. Submission to 10 Search Engines
  3. Inktomi, AskJeeves, Fast and AltaVista
  4. Google, DMOZ, Lycos & About.com
  5. Guaranteed Web Site Inclusion into Google
6. Reporting
  1. In-Depth Web Site Analysis Report & SEO Audit
  2. Web Site Usability Audit
  3. Load Time Monitoring & Reporting
  4. Link Popularity Monitoring & Reporting
  5. Browser Compatibility Reporting
  6. Keyword Density Reporting
7. Site Maintenance
  1. Updation & Maintenance of web pages for 1 year
  2. Scheduled Resubmissions as necessary